
About Me
Coach Shawn James:
Lifestyle, Fitness and Nutrition Coach
Hello, my name is Shawn James. For the past 12 years, I've dedicated my life to health and fitness, guiding hundreds of men on their transformative journeys to shed weight, build self-confidence, lead healthier and more fulfilling lives. But my commitment to this mission wasn’t born overnight—it stemmed from my personal story.
There was a time in my life where I found myself trapped in a dead-end job that drained my spirit daily. The relentless stress to always exceed sales targets and having to deal with angry customers led me down a path of stress eating and excessive alcohol consumption.


CHOOSE YOUR PLAN
MUSCLE BUILDING
This is a popular trend in the fitness world today. Whether it’s losing weight, trimming or building muscle. My program will improve your health and have you feeling like a CHAMP. You’ll see an improvement in your performance in no time.
CONDITIONING
The unique program I’ve developed will help burn calories, boost metabolism and improve your overall health. A combination of strategic exercises and a healthy diet will have you in tip-top shape.
LIFESTYLE
Transform your health with our exclusive mindset tips and worksheets! Unlock your full potential and achieve your wellness goals with ease. Our comprehensive resources will guide you towards a life-changing breakthrough.
NUTRITION
Health and Fitness is not only about what your body looks like on the outside, but also on the inside! I will make sure your body and mind find the right balance. What are you waiting for? Book a session today!

Online Coaching:
• Custom training + nutrition plan updated weekly based on results
• 1:1 email or video coaching calls to review training, food, and mindset
• Weekly accountability: you send me photos of meals, workouts, and physique
• Hormone & energy tracker: monitor your libido, stress, recovery, and build a lifestyle around it
• Full supplement protocol: you walk them through exactly what to take and why
• Personal coaching folder: progress photos, metrics, call notes, everything logged weekly
• Access to my video content library: form tutorials, macro tracking, PDF guides







